Cover Image: November 2010 Scientific American Magazine See Inside

Calendar: MIND events in November and December

Museum exhibits, conferences and events relating to the brain














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Have you ever felt compelled to run out and buy a new brand of yogurt, laundry detergent or lipstick after watching a television advertisement for it? At the Chicago Museum of ­Science and Industry ­exhibit YOU! The ­Experience, you will create your own commercial and learn the subtle psychological tactics that make these ads so persuasive. You can also track your eye movements to see which objects catch your attention, and why, and rotate a virtual brain to discover which regions control learning and memory.
Chicago
www.msichicago.org


This article was originally published with the title Calendar.



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  1. 1. Sinibaldi 10:41 AM 11/1/10

    La nieve delicada en primavera.

    Como una
    sonrisa que brilla
    en la ternura
    de un niño triste
    y desolado, como
    la muerte de
    un sol silente
    y lleno de pasión,
    como la nieve
    en el invierno frío
    y penetrante....

    Francesco Sinibaldi

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