Image: BRAD HINES
Up to 139 times in one week, Kevin Trudeau pitches late-night viewers about his self-published book, Natural Cures "They" Don't Want You to Know About, a rambling farrago of uninformed opinions, conspiracy theories and cheeky jabs at medical, pharmaceutical and governmental authorities ("they"). The book is so risibly ridiculous that even the most desperately ill would not take it seriously--would they?
Apparently they would, to the tune of millions of copies sold, elevating the book to the New York Times best-seller list. If readers had purchased Trudeau's Mega Memory, perhaps they would have remembered that he spent almost two years in federal prison after pleading guilty to credit-card fraud and that the Federal Trade Commission banned Trudeau "from appearing in, producing, or disseminating future infomercials that advertise any type of product, service, or program to the public, except for truthful infomercials for informational publications. In addition, Trudeau cannot make disease or health benefits claims for any type of product, service, or program in any advertising, including print, radio, Internet, television, and direct mail solicitations, regardless of the format and duration." Trudeau had to pay $500,000 in consumer redress for his bogus infomercials and another $2 million to settle charges against him for claiming that coral calcium cures cancer (it doesn't) and that an analgesic product called Biotape permanently relieves pain (it doesn't).
Amazingly, Natural Cures is exempt from this injunction. "Books are fully protected speech. He can author a book and voice his opinions," says Heather Hippsley, assistant director for the division of advertising practices at the FTC who investigated Trudeau's infomercials. "The line is: Informational materials, OK. Products and services, banned."
"Sun block causes cancer."
So Trudeau is free to dole out in print such opinions as these: "Medical science has absolutely, 100 percent, failed in the curing and prevention of illness, sickness, and disease." (Smallpox is not a disease?) "Get all metal out of your dental work." (Won't this help the medical cartel?) "Sun block has been shown to cause cancer." (References?) "Don't drink tap water." (Wrong: studies show it is as safe as bottled water.) "Animals in the wild virtually never get sick." (No need to worry about avian influenza.) "Get 15 colonics in 30 days." (Can I bring a friend?) "Wear white.... The closer you get to white, the more positive energy you bring into your energetic field." (Why is Trudeau wearing all black on the book cover?) "Stop taking nonprescription and prescription drugs." (Including insulin for diabetes?) "This includes vaccines." (Welcome back, polio.) "Have sex." (Without prescription Viagra?)
This 600-page medical advice book contains no index, no bibliography and no references. In their stead are testimonials for the audio edition and a sequel in the works about "weight loss secrets they don't want you to know about."
As for the "natural cures" themselves, some are not cures at all but just obvious healthy lifestyle suggestions: eat less, exercise more, reduce stress. Some of the natural cures are flat-out wrong, such as oral chelation for heart disease, whereas others are laughably ludicrous, such as a magnetic mattress pad and crocodile protein peptide for fibromyalgia. Worst of all are the natural cures that the book directs the reader to Trudeau's Web page to find. When you go there, however, and click on a disease to get the cure, you first have to become a Web site member at $499 lifetime or $9.95 a month. It is a classic con man's combo: bait and switch (the book directs them to the Web page) and double-dipping (sell them the book, then sell them the membership).
Why don't "they" want you to know about these natural cures? "Money and power," Trudeau says. "Most people have no idea just how powerful a motivating force money and power can be." Kevin Trudeau certainly does, and this book is a testimony to that fact.
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6 Comments
Add CommentARE THERE A CUER FOR SARCOIDOSIS
Reply | Report Abuse | Link to thisis there a cure for sarcoidosis
Reply | Report Abuse | Link to thisMultiple studies have shown vitamin D deficiency can lead to cancer. Vitamin D is manufactured by the skin when exposed to the sun. A recent study found you are more likely to get skin cancer from lack of vitamin D as a result of wearing sun screen, than if you wear no sun screen at all, because of the increase in protective vitamin D your skin manufactures. Google "vitamin D" and "skin cancer" and then question why Scientific American apparently didn't.
Reply | Report Abuse | Link to thiswanting more info about feeding the brain with healthier remedies or foods.also to learn how it works to live better in life im just a newcomer. thank you very much.
Reply | Report Abuse | Link to thisDid you actually read this book? Kevin even said he was guilty at one time driven by greed, but the truth is an ORGANIC lifestyle can and does treat many diseases. He fully explains the power and choice in how to. I think your opinion is rather biased and it's sad that America has been lied to for many years. The truth is we live in a toxic environment and the whole medical system is just screwed up. Kevin even explains why there is a membership fee for joining his website. Read his FAQS! The fact is many of us truly know the light, and I even have a FB who once worked for the pharmaceutical companies and knows the INSIDE of how they work. Since when did corruption and greed become acceptable? Kevin even states that it is all His opinion but the truth is he actually used his own money and resources to find out the TRUTH and many of us are glad that there was someone like him to show us the way to medical freedom and it is my wish and dream that it will come to light the many evils our current health system has caused! Wish you to good health!
Reply | Report Abuse | Link to thisAnd if you would have read his "More Natural Cures Revealed" you would realize that the only cons are the FTC, FDA, and our government! I wish there were more people like Kevin who actually cares about the people and society, we need more whistleblowers like him. The fact is we live in a Gestapo when it comes to the way our medical health is being run!
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