There is no dearth of policy options. Research groups such as the Robert Wood Johnson Foundation in Princeton, N.J., recommend leveling the playing field by extending subsidies and insurance programs more widely to fruit and vegetable producers. The government can also use its own purchasing power, through school lunch programs and institutional buying decisions, to fill people’s plates with healthy choices. The imperative, however, is clear: any new farm bill should at the very least remove the current perverse incentives for people to eat unhealthily.
This article was published in print as "Fresh Fruit, Hold the Insulin."