During a webcast held at the Auto Show, John Viera, global director of sustainability and vehicle environmental matters at Ford, acknowledged the threat of climate change and Ford's role in addressing it. "Climate change is real, man has an impact on addressing climate change, and we as a company need to do something about it," he said.
But, he added, simply making more EVs isn't the most productive way Ford can contribute to the solution. Rather, the company needs to improve its entire fleet and especially its best-selling internal combustion engine vehicles, so that it can have a greater impact overall.
At the Detroit auto show, popular trucks, SUVs and luxury vehicles outnumbered high-mileage compact cars, but all vehicle types showed progress toward going green, noted Edmunds' Acevedo. Even the new 2014 Corvette C7 muscle car conserves fuel by switching down from eight cylinders to four on the highway.
"If you're a manufacturer that's not doing it, you're kind of on the outside looking in," he said.
Reprinted from Climatewire with permission from Environment & Energy Publishing, LLC. www.eenews.net, 202-628-6500