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See Inside February/March 2008

Do All Companies Have to be Evil?

Enron, Google and the evolutionary psychology of corporate environments



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In the 1987 film Wall Street, Michael Douglas’s character, the high-rolling corporate raider Gordon Gekko, explains why America has lost its standing atop the industrial world: “The new law of evolution in corporate America seems to be survival of the unfittest. Well, in my book you either do it right or you get eliminated.” He elaborates:

The point is, ladies and gentlemen, that greed—for lack of a better word—is good. Greed is right. Greed works. Greed clarifies, cuts through, and captures the essence of the evolutionary spirit. Greed, in all of its forms—greed for life, for money, for love, knowledge—has marked the upward surge of mankind. And greed—you mark my words—will not only save Teldar Paper but that other malfunctioning corporation called the USA.

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