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Stories by Amory B. Lovins

More Profit with Less Carbon

Focusing on energy efficiency will do more than protect Earth's climate--it will make businesses and consumers richer

August 22, 2005 — Amory B. Lovins

Efficient Use of Electricity

Advanced technologies offer an opportunity to meet the world's future energy needs while minimizing the environmental impact. Both suppliers and consumers of electricity can benefit from the savings

September 1, 1990 — Amory B. Lovins, Arnold P. Fickett and Clark W. Gellings