Fear Makes Art More Engaging

A recent study finds that when people are stimulated by fear, they tend to be more engaged with art. Christie Nicholson reports

Join Our Community of Science Lovers!

Emmanuel Kant spoke often about the sublime, and specifically how art becomes more sublime when beauty mixes with terror. Now research provides some support for this philosophical viewpoint.

Scientists had 85 subjects experience one of five different things. One group watched a brief scary movie, another group watched a happy movie, and two other groups performed either 30 or 15 jumping jacks. The control group did nothing.

Then all the subjects looked at four abstract paintings, for 30 seconds each, by a Russian artist, El Lissitsky.  And they rated the art—based on qualities of how inspiring, stimulating, rousing, boring, forgetful or uninteresting the piece was for them.


On supporting science journalism

If you're enjoying this article, consider supporting our award-winning journalism by subscribing. By purchasing a subscription you are helping to ensure the future of impactful stories about the discoveries and ideas shaping our world today.


The group that watched the scary movie rated the art as more sublime and positive than any other of the groups. In fact the other four groups did not significantly differ in their ratings.

We might not think of describing art as frightening. The researchers note, however, that art can “…be surprising, elicit goose bumps, and inspire awe.”

Who knew that pairing The Walking Dead with a trip to the Museum of Modern Art would make the entire experience more sublime.

—Christie Nicholson

[The above text is a transcript of this podcast.]

It’s Time to Stand Up for Science

If you enjoyed this article, I’d like to ask for your support. Scientific American has served as an advocate for science and industry for 180 years, and right now may be the most critical moment in that two-century history.

I’ve been a Scientific American subscriber since I was 12 years old, and it helped shape the way I look at the world. SciAm always educates and delights me, and inspires a sense of awe for our vast, beautiful universe. I hope it does that for you, too.

If you subscribe to Scientific American, you help ensure that our coverage is centered on meaningful research and discovery; that we have the resources to report on the decisions that threaten labs across the U.S.; and that we support both budding and working scientists at a time when the value of science itself too often goes unrecognized.

In return, you get essential news, captivating podcasts, brilliant infographics, can't-miss newsletters, must-watch videos, challenging games, and the science world's best writing and reporting. You can even gift someone a subscription.

There has never been a more important time for us to stand up and show why science matters. I hope you’ll support us in that mission.

Thank you,

David M. Ewalt, Editor in Chief, Scientific American

Subscribe