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Press Release February 01, 2010

Scientific American launches The World Changing Ideas Video Contest

Scientific American is pleased to announce The World Changing Ideas Video Contest, in partnership with SciVee. Continuing the theme of the Scientific American December 2009 cover story, "World Changing Ideas," the contest encourages readers to submit video entries about innovative ways to build a cleaner, healthier, smarter world. Entries can be submitted today through June 14, 2010 when the contest concludes.

"A world changing idea is one that pushes the frontiers in areas that are critical to improving modern life," says Editor-in-Chief Mariette DiChristina. "We are excited to see what creative ideas our readers have."

The annual "World Changing Ideas" feature in Scientific American highlights the power of science and technology to improve the world around us. From a simple idea to a complex invention, these ideas show how innovation is the key to making a better future. The video contest will bring these ideas to a new format and level of reader engagement.

Scientific American editors and Board of Advisors will screen and judge the video-contest entries on overall impact, scientific content, concept/originality, entertainment value and production quality. There will be one winner and two runners up in each of the five categories: energy, transportation, environment, electronics and robotics, and healthcare and medicine. In addition, there will be a Viewers' Choice vote in each category for a favorite video. All winners will be announced in August 2010.

"Video is becoming a major factor in scientific communication and advancement. SciVee is excited to partner with Scientific American to make the World Changing Ideas even more visible across the web," says Marc Friedmann, CEO of SciVee.

The video submissions are limited to 2-5 minutes in length and must be uploaded to SciVee's website. The contest is open to legal residents of the 50 United States or the District of Columbia. A full list of contest rules and guidelines is on the SciVee site.

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About Nature Publishing Group (NPG):
Nature Publishing Group (NPG) is a publisher of high impact scientific and medical information in print and online. NPG publishes journals, online databases and services across the life, physical, chemical and applied sciences and clinical medicine.

Focusing on the needs of scientists, Nature (founded in 1869) is the leading weekly, international scientific journal. In addition, for this audience, NPG publishes a range of Nature research journals and Nature Reviews journals, plus a range of prestigious academic journals including society-owned publications. Online, provides over 5 million visitors per month with access to NPG publications and online databases and services, including Nature News and NatureJobs plus access to Nature Network and Nature Education’s

Throughout all its businesses NPG is dedicated to serving the scientific and medical communities and the wider scientifically interested general public. Part of Macmillan Publishers Limited, NPG is a global company with principal offices in London, New York and Tokyo, and offices in cities worldwide including Boston, Buenos Aires, Delhi, Hong Kong, Madrid, Barcelona, Munich, Heidelberg, Basingstoke, Melbourne, Paris, San Francisco, Seoul and Washington DC. For more information, please go to

About SciVee:
SciVee provides Internet video and rich media Web products and services for institutions and individual researchers to help the advancement of scientific knowledge. Based in San Diego, SciVee was launched in late 2007 as a joint initiative between the National Science Foundation (NSF) and the San Diego Supercomputer Center (SDSC) at the University of California, San Diego. Visit for more information.

About Scientific American
Founded in 1845, Scientific American is the award-winning authoritative source for the science discoveries and technology innovations that matter. The longest continuously published magazine in the U.S., it is translated into 14 languages, and reaches a global audience of more than 6 million. Other titles include Scientific American Mind and Spektrum der Wissenschaft in Germany. Scientific American is at the heart of Nature Publishing Group's consumer media division, meeting the needs of the general public. For more information, please visit


Rachel Scheer
Senior Communications Manager, Nature Publishing Group
Tel: (212) 451-8569

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  • Rachel Scheer
    Senior Communications Manager, Nature Publishing Group
    New York, NY
    Phone: (212) 451-8569
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