Recommended: The 50 Most Extreme Places in Our Solar System

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The 50 Most Extreme Places in Our Solar System
by David Baker and Todd Ratcliff.
Harvard University Press, 2010

From icy volcanoes on Neptune to Eiffel Tower–size lightning bolts on Saturn, the wildest sights in our corner of the universe.

EXCERPT Proofiness: The Dark Arts of Mathematical Deception
by Charles Seife. Viking, 2010


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Math can be dangerous in the wrong hands, argues journalist Charles Seife. The art of using bad math to prove bogus arguments is what he terms “proofiness,” and it is a common tactic of politicians, lawyers, advertisers and scientists. Otherwise intelligent people fall victim to proofiness for many reasons. One is that we humans excel at pattern recognition and tend to want to link effects to causes—even when links do not exist—which is why we struggle to accept random events, as Seife explains below.

“Our minds revolt at the idea of randomness. Even when a set of data or an image is entirely chaotic, even when there’s no underlying order to be found, we still try to construct a framework, a pattern, through which we understand our observations. We see the haphazard speckling of stars in the sky and group them together into constellations. We see the image of the Virgin Mary in a tortilla or the visage of Mother Teresa in a cinnamon bun. Our minds, trying to make order out of chaos, play tricks on us.

“Casinos make so much money because they exploit this failure of our brains. It’s what keeps us gambling. If you watch a busy roulette table or a game of craps, you’ll almost invariably see someone who’s on a ‘lucky streak’—someone who has won several rolls in a row. Because he’s winning, his brain sees a pattern and thinks that the winning streak will continue, so he keeps gambling. You’ll also probably see someone who keeps gambling because he’s been losing. The loser’s brain presents a different pattern—that he’s due for a winning streak. The poor sap keeps gambling for fear of missing out. Our minds seize on any brief run of good or bad luck and give it significance by thinking that it heralds a pattern to be exploited. Unfortunately, the randomness of the dice and of the slot machine ensure that there’s no reality to these patterns at all. Each roll of the die, each pull of the lever gives a result that is totally unrelated to the events that came before it. That’s the definition of random: there’s no relationship, no pattern there to be discovered. Yet our brains simply refuse to accept this fact. This is randumbness: insisting that there is order where there is only chaos—creating a pattern where there is none to see.”

ALSO NOTABLE The $1,000 Genome: The Revolution in DNA Sequencing and the New Era of Personalized Medicines
by Kevin Davies. Free Press, 2010

Climatopolis: How Our Cities Will Thrive in the Hotter Future
by Matthew E. Kahn. Basic Books, 2010

Eavesdropping: An Intimate History
by John L. Locke. Oxford University Press, 2010

Yellow Dirt: An American Story of a Poisoned Land and a People Betrayed
by Judy Pasternak. Free Press, 2010

On Second Thought: Outsmarting Your Mind’s Hard-Wired Habits
by Wray Herbert. Crown, 2010

Designer Genes: A New Era in the Evolution of Man
by Steven Potter. Random House, 2010

The Shape of Inner Space: String Theory and the Geometry of the Universe’s Hidden Dimensions
by Shing-Tung Yau and Steve Nadis. Basic Books, 2010

Choke: What the Secrets of the Brain Reveal about Getting It Right When You Have To
by Sian Beilock. Free Press, 2010

Four Fish: The Future of the Last Wild Food
by Paul Greenberg. Penguin Press, 2010

Almost Chimpanzee: Searching for What Makes Us Human, in Rainforests, Labs, Sanctuaries, and Zoos
by Jon Cohen. Times Books, 2010

The Calculus Diaries: How Math Can Help You Lose Weight, Win in Vegas, and Survive a Zombie Apocalypse
by Jennifer Ouellette. Penguin Books, 2010

Origins: How the Nine Months before Birth Shape the Rest of Our Lives
by Annie Murphy Paul. Free Press, 2010

Brain Storm: The Flaws in the Science of Sex Differences
by Rebecca M. Jordan-Young. Harvard University Press, 2010

Churchill’s Secret War: The British Empire and the Ravaging of India during World War II
by Madhusree Mukerjee. Basic Books, 2010

Kate Wong is an award-winning science writer and senior editor for features at Scientific American, where she has focused on evolution, ecology, anthropology, archaeology, paleontology and animal behavior. She is fascinated by human origins, which she has covered for nearly 30 years. Recently she has become obsessed with birds. Her reporting has taken her to caves in France and Croatia that Neandertals once called home to the shores of Kenya’s Lake Turkana in search of the oldest stone tools in the world, as well as to Madagascar on an expedition to unearth ancient mammals and dinosaurs, the icy waters of Antarctica, where humpback whales feast on krill, and a “Big Day” race around the state of Connecticut to find as many bird species as possible in 24 hours. Wong is co-author, with Donald Johanson, of Lucy’s Legacy: The Quest for Human Origins. She holds a bachelor of science degree in biological anthropology and zoology from the University of Michigan. Follow her on Bluesky @katewong.bsky.social

More by Kate Wong
Scientific American Magazine Vol 303 Issue 3This article was published with the title “Extreme Astronomy Misleading Math Genome on the Cheap” in Scientific American Magazine Vol. 303 No. 3 (), p. 102
doi:10.1038/scientificamerican092010-5pGcLE57Vvx4bacuB9CNiM

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