OpinionOctober 15, 2020
Why Social Media Makes Us More Polarized and How to Fix It
Research shows it’s the influencers, not the networks themselves, that amplify differences between us
Stories by Damon Centola
Damon Centola, Ph.D., is a professor at the Annenberg School for Communication and the School of Engineering and Applied Sciences at the University of Pennsylvania, where he is director of the Network Dynamics Group. His new book, Change: The Power in the Periphery to Make Big Things Happen , will go on sale on January 19, 2021.