OpinionFebruary 8, 2024
Beyond the Doom and Gloom, Here’s How to Stimulate Climate Action
A gloom and doom approach does not always spur climate action, it turns out. A new study tells you when it works and when it doesn’t
Stories by Jay J. Van Bavel
Jay J. Van Bavel is a professor of psychology and neural studies at New York University, and director of the Social Identity and Morality Lab and the Center for Conflict and Cooperation. He holds a Ph.D. in psychology from the University of Toronto, and is the author of The Power of Us: Harnessing Our Shared Identities to Improve Performance, Increase Cooperation, and Promote Social Harmony.