CognitionSeptember 29, 2017
To Read Someone's Mind, Look into Their Eyes
The phrase “the eyes are the window to the soul” isn't just poetry
Stories by Jon M. Jachimowicz
Jon Jachimowicz is a PhD student at Columbia Business School where he studies choice architecture and self-control. Amongst others, he works with Elke Weber and Eric Johnson. Jachimowicz works in collaboration with governments, public organizations, insurance companies, media/tech companies, the financial sector, and others.
Mind & BrainSeptember 25, 2015
Using Science to Make Government Work Better
From the design of college loan forms to clearer fuel efficiency stickers, the Obama administration is embracing behavioral research
Mind & BrainSeptember 1, 2015
Should Governments Nudge Us to Make Good Choices?
Never mind the nanny state, when policy makers use behavioral science to influence our decisions, everybody wins
OpinionJuly 14, 2015
Governments Need to Nudge Citizens to Make Good Choices
Behavioral science, when used correctly, can help everybody win