Stories by Jon M. Jachimowicz

Jon Jachimowicz is a PhD student at Columbia Business School where he studies choice architecture and self-control. Amongst others, he works with Elke Weber and Eric Johnson. Jachimowicz works in collaboration with governments, public organizations, insurance companies, media/tech companies, the financial sector, and others.

Cognition

To Read Someone's Mind, Look into Their Eyes

The phrase “the eyes are the window to the soul” isn't just poetry

September 29, 2017 — Christina Leuker, Wouter van den Bos and Jon M. Jachimowicz

Mind

Using Science to Make Government Work Better

From the design of college loan forms to clearer fuel efficiency stickers, the Obama administration is embracing behavioral research

September 25, 2015 — Sam McNerney, Jon M. Jachimowicz and Dave Nussbaum

Should Governments Nudge Us to Make Good Choices?

Never mind the nanny state, when policy makers use behavioral science to influence our decisions, everybody wins

August 28, 2015 — Jon M. Jachimowicz and Sam McNerney

Policy & Ethics

Governments Need to Nudge Citizens to Make Good Choices

Behavioral science, when used correctly, can help everybody win

July 14, 2015 — Jon M. Jachimowicz and Sam McNerney | Opinion