
Trump’s Appeal: What Psychology Tells Us
Behind his unforeseen success in the 2016 election was a masterful use of group psychology principles
Stephen D. Reicher is Wardlaw Professor of psychology at the University of St. Andrews in Scotland. He serves on Scientific American Mind's board of advisers.

Trump’s Appeal: What Psychology Tells Us
Behind his unforeseen success in the 2016 election was a masterful use of group psychology principles

Fueling Terror: How Extremists Are Made
The psychology of group dynamics goes a long way toward explaining what drives ordinary people toward radicalism

Group Dynamics Lend a Leader Charisma
Heads of state, chief executives and other leaders are not born with the power to inspire. They manufacture this magic dust in partnership with their followers

Crowd Control: How We Avoid Mass Panic
In emergencies, people don't panic. In fact, they show a remarkable ability to organize themselves and support one another

How Stereotyping Yourself Contributes to Your Success (or Failure)
People's performance on intellectual and athletic tasks is shaped by awareness of stereotypes about the groups to which they belong. New research explains why— and how we can break free from the expectations of others

The New Psychology of Leadership
Recent research in psychology points to secrets of effective leadership that radically challenge conventional wisdom

The New Psychology of Leadership
Recent research in psychology points to secrets of effective leadership that radically challenge conventional wisdom