Trump's Appeal: What Psychology Tells Us
Behind his unforeseen success in the 2016 election was a masterful use of group psychology principles
Stories by Stephen D. Reicher
Fueling Terror: How Extremists Are Made
The psychology of group dynamics goes a long way toward explaining what drives ordinary people toward radicalism
Group Dynamics Lend a Leader Charisma
Heads of state, chief executives and other leaders are not born with the power to inspire. They manufacture this magic dust in partnership with their followers
Crowd Control: How We Avoid Mass Panic
In emergencies, people don't panic. In fact, they show a remarkable ability to organize themselves and support one another
How Stereotyping Yourself Contributes to Your Success (or Failure)
People's performance on intellectual and athletic tasks is shaped by awareness of stereotypes about the groups to which they belong. New research explains why— and how we can break free from the expectations of others
The New Psychology of Leadership
Recent research in psychology points to secrets of effective leadership that radically challenge conventional wisdom
The New Psychology of Leadership
Recent research in psychology points to secrets of effective leadership that radically challenge conventional wisdom